About me

Work

Skills and Tools

Contact

Hi, I'm Farah Alarfaj

I’m a UI/UX Designer focused on making technology accessible and easy to use.

Hi, I'm Farah Alarfaj

I’m a UI/UX Designer focused on making technology accessible and easy to use.

Before UX

My career began as an ATM software developer, improving user interactions with ATMs, and since then, my passion for enhancing usability has only grown. I combine creativity with a technical mindset to create seamless, user-centered experiences. Always ready for the next challenge.

Before UX

View my work

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The Work Behind My Journey

Syarah

A seamless car-buying platform connecting users with trusted dealers and private sellers to make purchasing new or used cars effortless.

My Role: UI/UX Designer

Industry: E-commerce

Tools: Figma, FigJam, Teams

Product Type : Application

View case study

Syarah

A seamless car-buying platform connecting users with trusted dealers and private sellers to make purchasing new or used cars effortless.

My Role: UI/UX Designer

Industry: E-commerce

Tools: Figma, FigJam, Teams

Product Type : Application

View case study

HR Dashboard

A comprehensive HR Dashboard Website that provides an integrated solution for tracking both employees and open positions within an organization.

My Role: UI/UX Designer

Industry: HR Tech

Tools: Figma, Miro and Canva

Product Type : Website

View case study

HR Dashboard

A comprehensive HR Dashboard Website that provides an integrated solution for tracking both employees and open positions within an organization.

My Role: UI/UX Designer

Industry: HR Tech

Tools: Figma, Miro and Canva

Product Type : Website

View case study

HR Dashboard

A comprehensive HR Dashboard Website that provides an integrated solution for tracking both employees and open positions within an organization.

My Role: UI/UX Designer

Industry: HR Tech

Tools: Figma, Miro and Canva

Product Type : Website

View case study

Syarah

A seamless car-buying platform connecting users with trusted dealers and private sellers to make purchasing new or used cars effortless.

My Role: UI/UX Designer

Industry: E-commerce

Tools: Figma, FigJam, Teams

Product Type : Application

View case study

Pouki (بوكي)

Offers an intuitive digital solution that securely connects to users bank accounts, automatically tracks spending, and provides real-time insights into financial activity.

My Role: UI/UX Designer

Industry: Fintech

Tools: Figma, Miro

Product Type : Mobile App

View case study

Pouki (بوكي)

Offers an intuitive digital solution that securely connects to users bank accounts, automatically tracks spending, and provides real-time insights into financial activity.

My Role: UI/UX Designer

Industry: Fintech

Tools: Figma, Miro

Product Type : Mobile App

View case study

Pouki (بوكي)

Offers an intuitive digital solution that securely connects to users bank accounts, automatically tracks spending, and provides real-time insights into financial activity.

My Role: UI/UX Designer

Industry: HR Tech

Tools: Figma, Miro and Canva

Product Type : Website

View case study

The tools behind my story

Here are the tools i use everyday to bring ideas to life

The tools behind my story

Here are the tools i use everyday to bring ideas to life

Figma

UI/UX design and prototyping

Maze

User research platform

FigJam

Brainstorming and planning

Notion

Management

Miro

Visual collaboration for brainstorming

Jira

Management

Skills that shaped my journey

My skills revolve around understanding people and how they think

Skills that shaped my journey

My skills revolve around understanding people and how they think

User Research

I observe how users interact, ask the right questions, and turn feedback into meaningful design improvements.

UX Design

I focus on user-centered design, conducting user research, wireframing, prototyping, and usability testing to create intuitive, accessible, and effective digital solutions.

UI Design

Expertise in creating visually engaging, responsive, and user-friendly interfaces using design principles like typography, color theory, and layout to enhance user experience across all devices.

Design Thinking

Skilled in applying Design Thinking principles empathizing with users, defining problems, ideating, prototyping, and testing to create innovative, human-centered solutions.

Collaboration

Adept at working closely with cross-functional teams, including developers, product managers, and stakeholders, to iterate on designs and deliver seamless end-to-end experiences.